Kevin directed the digital campaign for the 2015 Radio Mercury Awards. Working with a script by Robert Rooney, CD, Y&R NY, the campaign featured 2015 chief Judge Jim Elliott, Global Chief Creative Officer, Arnold Worldwide, in a series of humorous vignettes that showcased how not to produce great radio spots.

The campaign received such great pick up from Adweek's Adfreak, we produced a response video to the writer.